
Business is NOT a Necessary Evil
I want to be clear to every creative reading these words: Business is NOT a necessary evil. But it IS necessary. So, follow the logic with me:
I want to be clear to every creative reading these words: Business is NOT a necessary evil. But it IS necessary. So, follow the logic with me:
When you’re considering launching a creative freelance or entrepreneurial career, the appeal of “being your own boss” is very real. After all, you’ll get to
It was nearly four years before I got someone to help me with invoicing. Four long years doing something that I was terrible at, didn’t
There are at least two times that my peer community saved my business. In 2013, after leaving my job to start my creative business, I
“What gets measured gets done.” Someone, somewhere, at some time, said this. Or a version of this. I’m not quite sure. Either way, this is
As the founder and CEO of the Sketch Effect, William and his team works with a hundreds of corporate, educational, and non-profit clients to provide a range of creative visual communication services.
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